Giving in Numbers 2014 Edition: Trends in Corporate Community Engagement

A report from CECP shows that while giving by corporations in the U.S. increased between 2010 and 2013, the rate of growth in giving slowed. Giving in Numbers: 2014 Edition is based on data from 261 companies, including 62 of the largest 100 companies in the Fortune 500. The sum of contributions across all respondents of the 2013 survey contributions totaled more than $25 billion in cash and in-kind giving. This report not only presents a profile of corporate philanthropy and employee engagement in 2013, but also pinpoints how corporate community engagement is evolving and becoming more focused following the end of the Great Recession. Some of the interesting facts in the report are:

  • Giving in Numbers includes data from 261 of the world’s largest companies, including 62 Fortune 100 corporations.
  • Participating companies had median revenues of $16 billion and median pre-tax profits of $1.95 billion.
  • Giving grew for 64% of companies between 2010 and 2013, and it increased by more than 10% for 52% of companies.
  • 76% of companies are measuring and tracking the societal outcomes and/or impacts of their investments and starting to use to the data to inform their core programs.
  • Community & Economic Development was the fastest growing program area, with total contributions increasing 34% from 2010 to 2013.
  • For the second straight year, Education (K-12 and Higher Education) was the most popular funding area for the average company (28%) in 2013, slightly ahead of Health and Social Services (27%).
  • Among companies making international contributions in 2013, the average company gave 22% of its total giving budget to recipients outside its headquarters country.
  • 59% of companies provided paid-release time volunteer programs in 2013, up from 51% in 2010.

Download the full report from the website. I attach an infographic, snapshot and Powerpoint Presentation