When I first got into fundraising, I executed campaigns without worrying too much about donors or spending a lot of time thinking about why or how they responded to particular strategies or appeals. Eventually, I realized that if development professionalsRead more…
6 Steps to Guide Your Fund Raising Presentation
When you sit down for a fund raising presentation you have several questions that need to be answered. How do I begin? When do I talk about my financial goal? When do I ask for their support? Here are 6Read more…
How to Engage Top Prospects for Your Capital Campaign
Mega donors are essential if you are going to raise big money in your campaign. But many nonprofit leaders are challenged when it comes to approaching these important donors. Approaching an important community or philanthropic leader – even if youRead more…
Capital Campaign Objectives: What Can We Raise Money For?
This post is step one of a four-step roadmap for your capital campaign planning. As part of this series, step one is all about possibility and impact. “What Should We Raise Capital Campaign Money For?” If a capital campaign is inRead more…
Listen Your Way to Your Capital Campaign Gifts
What’s the toughest lesson to learn when you are soliciting your campaign gifts? To know when to shut up. Failure – or success – with your capital campaign ask Just imagine: Here you are, ready to make a key campaign solicitation. You’reRead more…