“Without their singing, I don’t know how they would ever get married.” Sounds strange? Not to a person serving one group in Asia where their singing is a key component of communicating history, and traditions, as well as manyRead more…
Connected for Good: A Gameplan for a generous life
Are you looking for ways to make change that’s important to you, rather than just responding to an endless stream of appeals and campaigns? Are you experiencing donor fatigue? Are you weary of fundraising that looks and feels like professionalRead more…
Giving Days Playbook: New approaches to short-term fundraising
Nonprofits need to use a variety of fundraising tools to achieve their fundraising goals. Read more about the giving days ideas and tools proving to be most effective including: Top giving-day strategies that are paying off for other nonprofits BestRead more…
7 Crucial Storytelling Tips to Improve Your Fundraising
You are losing donations. If you write appeal letters, fundraising newsletters, or other donor communications, this video is a MUST for you to see. With these seven tips, you’ll quickly plug some of the holes in your fundraising efforts. InRead more…
The Future of Fundraising Is Peer-to-Peer
When I was leading fundraising efforts at a national nonprofit, the focus of everything I did was the individual donor. From coming up with new ways to get donors to give to creating messaging that resonated with their interests, IRead more…
Major Gifts: A Thing of the Heart – Introduction
I was listening to her tell her story. A single mom and her small child in trouble, they were helped by this nonprofit. She told me where they lived, how they both had been abused by a very controlling man,Read more…
Tracking your Donors – 5 Trends
As you track your donors, there are 5 trends you need to carefully monitor. A donor is giving exactly what they promised. A donor increased his or her pledge. A donor stopped giving. A donor decreased his or her giving.Read more…
3 Things to Know About Donor Behavior
When I first got into fundraising, I executed campaigns without worrying too much about donors or spending a lot of time thinking about why or how they responded to particular strategies or appeals. Eventually, I realized that if development professionalsRead more…
2014 Individual Donor Benchmark Report
The 2014 Individual Donor Benchmark Report intends to help grassroots organizations in the USA strengthen their fundraising efforts. The Report found that the single most important thing organisations can do to strengthen their individual donor fundraising is to create a fundraisingRead more…
7 Benefits for Raising Funds
Many people are given the assignment to raise funds, and yet the reality is they have never raised funds before. So it is fair to ask the question “Why raise financial support?” I want to unveil for you the benefits ofRead more…