Maria Shriver’s WE Connect campaign is a pioneering public/private partnership designed to help California’s working families become more financially secure by connecting them to important programs and resources. Several of these programs, such as the Earned Income Tax Credit (EITC), are available and accessible to working families but many are not taking full advantage of them. This leaves over a billion dollars on the table each year that could have been used by working families right here in California. This statewide effort will connect families with the information and tools they need to take full advantage of these valuable resources, empowering them to live their dreams.