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Media and Technology - Moving Forward Together

Author: Lars Dahle
Date: 10.05.2010
Category: Media and Communications

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Originally Posted in English

Wherever we live in today’s globalized and pluralistic world, information and communication technologies increasingly influence and impact our human lives, our Christian witness and our Christian ministries.

I write this as an apologist and ethicist involved in educating journalists and Christian communicators in an evangelical liberal arts college in Norway. My perspectives and reflections are also coloured by my access to and uses of various media messages and information technologies.

We certainly need to learn from each other globally on how to approach media and technology appropriately as Christians. This is where double listening is an essential common foundation for our conversation, with the commitment to listen both to God’s Word and God’s world.

Living and witnessing in changing media cultures

The rapidly developing information and communication technologies constitute a radically different media context for the Lausanne III-congress compared to the previous two Lausanne world congresses in 1974 and 1989, not to mention the much earlier conference in Edinburgh 1910. This is illustrated by defining features such as the present Global Conversation and the upcoming GlobaLink.

More importantly, the various uses of these media technologies are shaping our everyday lives and give us potential access to a variety of media cultures. Such contemporary media cultures may be global, local or glocal. The latter term (“glocal”) describes the fact that current media cultures often combine global and local elements and perspectives, both in terms of the actual messages and the ongoing interpretations. These complex media contexts create a number of challenges and opportunities both for authentic human living and credible Christian witnessing.

The various modern media are no longer the privileged area of media professionals and media academics. Almost everyone everywhere in today’s globalized world seems gradually – and at least potentially – to become both users of modern media technologies and participants in modern media cultures. When analysed properly, we discover that media messages always contain traces of secular and religious worldview perspectives and thus both reflect and shape current worldview trends.

Engaging these complex media technologies and cultures is an integral part of making the case for the Truth of Christ in a pluralistic, globalized world. 

Engaging media in global partnerships – through awareness, presence and mission

As evangelicals we have a track record for being involved in and with the media, but not always appropriately and with integrity. Traditionally, the global evangelical community has been strongest in the area of media missions, but much weaker in the equally important areas of media awareness and media presence.

There is an urgent need to develop proper media awareness in local churches and youth ministries and to do this in global partnership. Such potential media awareness initiatives need to take into account both the global and the local media messages in any given cultural context. This means developing culturally relevant approaches and material, which integrate a number of complementary perspectives. Thus, we need to become more aware of how technological, aesthetical, cultural, worldview, theological and spiritual dimensions together contribute to the making of the modern news and entertainment media.

Keywords: media awareness, media presence, media missions

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Reply Flag 1 Thumbs Up Thumbs Down arpi_karakashian (1)
Jordan

Thank you for the educative article re media and technology. It is amazing how the media is such a blessing when it comes to sharing the good news by reaching to the unreached, where we might not be able to go and witness in person.

I am a co-host of a tv christian talk show addressing arabic speaking women. The program is aired in the arab world, Europe, The States and Canada.The questions that are addressed to us from viewers residing in different parts of the world, reflect the needs and the challenges they face in their local culture. Therefore, I do agree that there is an urgent need for developing proper media awareness in local churches and youth ministries, taking into consideration both the global and local media messages in any given cultural context. 

Our Lord’s desire for us all is to live the better life. Thus the need for the christian media to cover social topics, documentaries,movies, sports, news, arts,... The "good news" is to integrate us with our local community instead of isolating us from our neighbors. Through creative media we sure can be salt and light to our communities in their daily walk. It sure is a creative way of expressing both our Lord’s love and our love to our neighbor.

Arpi Karakashian

Amman-=Jordan


09.10.2010
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Reply Flag 0 Thumbs Up Thumbs Down Eivind (0)
Norway

Great article! I think Media awareness in order to share the gospel is a key point for disciples. We consume media every day, but we sure need to work with how to engage critically with what we see, hear, read and contribute ourselves.

For example, I find Facebook is a good place to participate in ordinary everyday dialogues as a christian. I try to participate as a whole human being, and I often find places where the teaching of Jesus can be mentioned in a perfectly normal way. It’s exciting, and it’s a great way to interact with my non-christian friends.

Hope people will respond here and share their thoughts and experiences on this.


18.05.2010
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Reply Flag 0 Thumbs Up Thumbs Down Lars_Dahle (4)  
Norway
@ Eivind:

Thanks for this appreciative comment, Eivind. Yes, media awareness and critique is a missional topic of increasing global significance, Every blessing.


13.06.2010
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Reply Flag 0 Thumbs Up Thumbs Down italker (1)   
United Kingdom

Good starting piece Lars. As someone engaged with developing and sustaining an on line worshipping community using a media production company based which has emerged out of the church ministry I think your article is pointing us all in the right direction. www.sanctuaryfirst.org.uk


11.05.2010
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Reply Flag 0 Thumbs Up Thumbs Down Lars_Dahle (4)  
Norway
@ italker:

Thanks for your encouraging comment! Inspiring to visit your website, which really presents an attractive model for online worship. Every blessing.


13.06.2010

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